In a recent survey conducted by retail design firm King Retail Solutions, consumers revealed their favorite local and chain quick service restaurants among six U.S. regions - Midwest, Northeast, Pacific, Rocky, Southeast, and Southwest. As part of this survey, the 1,200 most recent Yelp! reviews (200 per region) were analyzed, with any pros and cons mentioned on Yelp! identified and cataloged. Considering we live in a day and age where online reviews influence future consumer behavior, these findings offer key insight to companies leading the way in fast food today.
grabbed from http://www.forbes.com/sites/nicoleleinbachreyhle/2015/10/31/fast-food-favorites-a-look-at-what-americans-prefer-most-by-u-s-regions/
No comments:
Post a Comment